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Case Study: Las Vegas Activation

We were recently contracted to service a one day event for disadvantaged kids around the 2024 Super Bowl in Las Vegas. The activation was held by LV Reach which sponsored football clinics and food for young kids at a venue a few miles east of the Las Vegas Strip. Food trucks from companies like Wahlburgers were on site, and the space was built out in a parking lot.

With the event expecting 1400 people with 350 people on site every hour for four hours, we provided three cleaners, 10 trash bins, 10 recycling bins. and a 20 cubic yard dumpster for that event.

Before the event, we sent two cleaners in for two hours to thoroughly clean out the offices, including the restroom and floors. We also provided power-washing of the concrete hallway next to the parking lot and in front of the office spaces where there had been dirt, grime, discarded trash, and some gum.

Post-event, we sent one cleaner in the following day for four and a half hours to thoroughly sweep the parking lot and make sure there was no trash left over.

PopUP CleanUP specializes in event cleaning for branding activations. We also service festivals, awards shows, sporting events, private parties and galas, and corporate events.

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